Arbor Acres Team Enhances Customer Support with Regional Benchmarking Webinars
The Arbor Acres MEA team held two broiler and parent stock benchmarking webinars for Arbor Acres customers on 29 and 30 June. Customers from over 10 countries attended including Algeria, Nigeria, South Africa, Tunisia, Saudi Arabia, and Egypt.
Ahead of the meeting, customers provided breeder and broiler performance data to the Arbor Acres team for analysis; this was worked on by the Regional Product Data Manager, Zied Azzez, who presented all the information back to the customers in a benchmarking format which allowed them to evaluate their performance against each other. Additionally, customers received a number of presentations from the Arbor Acres team on topics such as Male Management, Catching and Transportation, and Managing Early Egg Weight.

Simultaneous translation
into Arabic and French
were also available for
customers so that they
could listen to the webinar
in their local language.